Photo and Video Workshops
As part of our educational line of work – we’ve been delivering a number of photography and video workshops this winter and spring. Our colleagues over at Touch Digital – whose remit is to provide business support to small and medium enterprises (SME’s), asked us if we could deliver the technical and practical aspects of a course centred around visual digital content production. We were naturally happy to oblige – although the planning certainly didn’t come without challenges.
As an ERDF funded project there was a limitation of 2 days for the workshop. Part of this needed to cover the digital marketing strategies in relation to imagery (this section was handled by our esteemed collaborator Gareth Edwards from the National B2B Centre), which meant we had a day and a half to cover an introduction to shooting photography and video, audio recording, and subsequent post production editing. Efficiency in our delivery was a must!
We opted for the DSLR route, meaning attendees needed only familiarise with one camera capable of both disciplines. With a few other simple bits of audio and grip kit, and the ‘slimmed down’ but still quite effective Adobe elements software, we had a neat and economical package of equipment for the attendees to learn with.
We knew that a big element to the workshop had to be hands-on – it’s undoubtedly the best way to learn with lens-based image making. As the courses were delivered at a variety of hotel conference centres across the West Midlands, we utilised their often stunning grounds and interiors to give attendees plenty of visual material to work with.
Working in such nice locations (the lunches were also rather tasty), and with a whole mix of people from all walks of commerce, gave a hugely enjoyable experience. We consistently received good feedback, with the attendees finding it not only informative but equally inspiring. Allowing previously hindered ideas to flourish and be realised as effective visual artefacts – well I guess that’s mission success!